Paid ads
Meta and Google campaigns built to bring in qualified local leads, managed and improved every week.
MARKETING FOR REAL ESTATE TEAMS + LOCAL SERVICE BUSINESSES / SOUTHERN CALIFORNIA
More qualified leads.
Less guesswork.
Resident connects your ads, website, content, and follow-up into one clear growth system built to produce more calls, appointments, and useful answers.
WHAT WE DO
Everything it takes to turn attention into booked appointments.
Websites + landing pages
Fast, mobile-first experiences designed to turn more visitors into calls, appointments, and inquiries.
Content + video
Original photo, short-form video, campaign creative, and social content that make the business feel credible before the first conversation.
Lead follow-up + AI
Lead alerts, routing, qualification, follow-up, and reporting so fewer inquiries go cold and every result is easier to understand.
Not sure what you need? We will recommend the right mix on the call.
Get a free plan for your business
WHO WE WORK WITH
Built for businesses where every lead counts.
Real estate teams + brokerages
Buyer and seller lead generation, listing media, recruiting campaigns, and digital experiences built around local authority.
Explore this focus ↗Home services
Demand generation for HVAC, roofing, solar, remodeling, and other trades built around qualified estimates.
Explore this focus ↗Local service businesses
Growth systems for med spas, dental, legal, fitness, hospitality, and appointment-based businesses.
Explore this focus ↗CLEAR REPORTING
Know what is working, what each lead costs, and what happens next.
No invented case studies. Every engagement is measured against real campaign data and business outcomes.
From spend and traffic to qualified leads, appointments, and available revenue signals.
Understand cost per lead, conversion patterns, and where budget creates the most useful demand.
Get a concise monthly readout with decisions, priorities, and the next round of improvements.
OPERATOR EXPERIENCE
Resident leadership includes former performance marketing direction at Luxury Presence, bringing hands-on real estate lead-generation experience to the work.
HOW WE WORK
Four steps. No mystery.
Learn your business
A focused call and audit of your offer, market, goals, and current marketing.
Build the plan
A 90-day recommendation with channels, priorities, budget guidance, and lead targets.
Launch
Campaigns, pages, content, and follow-up go live through one coordinated team.
Report + improve
A clear monthly readout on leads, cost, conversion, and what we are changing next.
Step one is a free 20-minute call. No pitch deck required.
Start with step oneENGAGEMENTS
Start focused. Add only what the system needs.
Resident's fee is scoped separately from ad spend. Final pricing follows the strategy call, once goals, channels, market, and asset needs are clear.
Start one focused demand channel.
Custom scope after strategy call
- Meta or Google campaign
- One conversion landing page
- Monthly lead + cost report
- Direct senior-team access
Build a broader lead engine.
Custom scope after strategy call
- Meta + Google campaigns
- Landing page optimization
- Lead follow-up automation
- Twice-monthly working sessions
Connect marketing end to end.
Custom scope after strategy call
- Everything in Growth
- Website build or rebuild
- Ongoing content direction
- Weekly working sessions
THE STUDIO
The people shaping the strategy do the work.
You work directly with a small senior team, not an account manager passing notes to a junior production line.
Operator-led performance
Experience includes performance marketing direction at Luxury Presence and paid lead generation for real estate brands.
One connected point of view
Strategy, design, content, and conversion experience are directed together so the system feels coherent at every touchpoint.
FAQ
Common questions.
How much should I budget for marketing?+
The right budget depends on your market, average customer value, channels, and how quickly you need to learn. On the first call, we will recommend a practical range and separate ad spend from Resident's fee.
How soon can we launch?+
Most focused launch plans are designed around a two to three week setup window once access, approvals, and required assets are ready.
Do I own my accounts and website?+
Yes. Your business should retain ownership of its core accounts, data, and approved digital assets.
Should I use Meta ads or Google ads?+
Google captures people already searching. Meta creates demand and reaches qualified audiences earlier. The best mix depends on intent, geography, offer, season, and budget.
What happens after I submit the form?+
We review the details, reply within one business day, schedule a free 20-minute strategy call, and follow with a recommended plan if there is a fit.
START HERE
Get your free growth plan.
Tell us what you are working toward. We will reply within one business day to arrange a 20-minute call, then recommend the clearest next move.
WHAT HAPPENS NEXT01 / We review your note02 / We schedule the call03 / We map the first 90 days
ORANGE COUNTY / LOS ANGELES / INLAND EMPIRE / WORKING EVERYWHERE